Stealthy Whiskers

Fictional e-commerce site for tactical cat gear

WebflowWebflow CMSWebflow E-commerceLottieClash Display

stealthy-whiskers.dev

Summary

Overview

A fictional direct-to-consumer e-commerce brand selling “tactical gear for cats.” Built as a portfolio piece to showcase Webflow design and development — including CMS-driven products, a full shopping cart, and product detail flows. The site opens with a disclaimer modal making clear these are not real products.

The Challenge

Problem

Portfolio sites often show static landing pages but not a full e-commerce experience. I needed a piece that demonstrated end-to-end DTC UX — product discovery, detail pages, cart, and checkout — without relying on a real client or inventory.

The Build

Solution

Designed and built a complete fictional brand in Webflow with CMS-backed products, e-commerce cart/checkout, and polished brand copy. The playful military-cat theme keeps it memorable while the underlying build shows real storefront patterns: dynamic pricing, SKU variants, related products, and multi-page navigation (Home, Shop, About, Contact, FAQ).

Key Features

What I Built

CMS-driven product catalog with variants (size, color) and pricing
Right-sidebar shopping cart with quantity controls and checkout flow
Product detail pages with related products, size guide, and sale/compare-at pricing
Shop page with category filtering and search
Homepage product carousels and featured/best-selling sections
About page with brand storytelling and testimonials
Disclaimer modal on first visit clarifying this is a portfolio piece
Responsive layout with Lottie-animated search and navigation interactions

Joe Webb

Joe Webb

Stealthy Whiskers

Overview

Problem

Solution

What I Built

Let's Connect

Contact:

Navigation